The Ferrari Purosangue, Maranello’s first SUV, combines Ferrari’s racing DNA with four-door practicality and a 715 hp V12. Initially selling at huge premiums due to limited supply, it quickly became the most sought-after Ferrari in years. But by 2025, the hype cooled—cars are now readily available at dealerships, sometimes even below MSRP. The Purosangue proves Ferrari can adapt to market trends while maintaining performance and exclusivity.
